Tori Allen PR | Twain's Brewpub & Billiards
Twain's Brewpub & Billairds hired Tori Allen PR in the summer of 2015 to generate more buzz for its executive chef and the in-house brewing. Since then, Chef Savannah has been put on the map not only in Atlanta but also regionally, and TAPR oversaw the successful media launch of a new brewer.
tori allen pr, twain's brewpub, atlanta, georgia, atlanta magazine, atlanta journal constitution, jezebel, creative loafing, atlanta eats,
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Twain’s Brewpub & Billiards

Category
Case Study
About This Project

Twain’s Brewpub & Billiards hired Tori Allen PR in the summer of 2015 to generate more buzz for its executive chef and the in-house brewing. Since then, Chef Savannah has been put on the map not only in Atlanta but also regionally, and TAPR oversaw the successful media launch of a new brewer.

Press Hits
  • Full-page feature in Atlanta Magazine
  • Multi-page feature in Local Palate
  • Southern Living feature on incorporating beer into cooking
  • Atlanta Journal-Constitution and Eater Atlanta interviews with new head brewer, Mike Castagno
  • 20th anniversary dedicated story by Eater Atlanta
  • Multiple print recipes featured in the Atlanta Journal-Constitution
  • “5 Things to Try” feature on seasonal menu launch by Zagat
  • In-studio cooking demos with local TV station CBS 46 and in-store features on the brewery and the menu with FOX 5
Additional Media Coverage
  • Dedicated stories on Twain’s annual Feed the Food Bank event
  • Featured for top new sandwiches by Zagat
  • Quote inclusions for Eater Atlanta stories including best places to eat in Atlanta and Breakfast Week stories
  • New menu announcements featured by Eater Atlanta and Creative Loafing
  • Recipe for vegan tagliatelle featured in Best Self
  • Additional coverage in Thrillist, Access Atlanta, Atlanta Eats and more